Tag Archives: google adwords

Adwords Tips: Getting Different Ads To Show For Different Keywords

Does your Adwords account currently rely on showing the same ad (or set of ads) for every single keyword? That’s probably bad news for a number of reasons, including the fact that it’s unlikely that you ad will appear to … Continue reading

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Conversion Rates explained

Conversion rates play a central role within online marketing, but why are they so important? In this blog post, we’d like to take a look at the meaning of the term, together with some practical examples of why you should … Continue reading

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Google Adwords: does it offer you value for money?

There are plenty of businesses, large and small, seeing great results from Adwords campaigns. But it’s also true to say that numerous small businesses experiment with Google Adwords, before concluding that this style of advertising simply doesn’t work for them. … Continue reading

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The Role of A Pay Per Click Agency

What should a Pay Per Click Agency do? As a provider of PPC campaign management services, we believe that we’re able to offer clients real value for money. Our services include: Identifying target keywords that will actually produce sales, rather … Continue reading

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Add Words: Advertising On Google

Google Adwords is the advertising system from the search engine giant that allows you to pay per click (PPC). In other words, you only pay when a visitor reaches your website. In theory, Adwords (pronounced “Add Words”) represents a simple … Continue reading

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UK PPC Services

Our UK PPC consultancy services are proving increasingly popular, but we’ve been surprised in recent months by the number of clients that have previously been using overseas pay-per-click management agencies. Given the ability to communicate easily via email, Skype and … Continue reading

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